MG Motor Australia's Meteoric Rise: From 600 to 58,000 Sales and Beyond
In a feat that few automotive brands have achieved, MG Motor Australia has recorded a staggering 10,000% sales growth in just eight years. Since its full-force re-entry into the Australian market in 2017, the Chinese-owned manufacturer has transformed from an obscure player to a Top 10 best-selling brand, and it’s only just getting started.
From Humble Beginnings to Market Contender
MG Motor’s journey in Australia is nothing short of extraordinary. The brand sold just 600 vehicles in 2017. Fast-forward to 2024, and MG has delivered 58,346 vehicles, propelling its market share from 0.1% to 4.8%. That’s a shift from relative anonymity to front-runner status in less than a decade.
Model Refreshes and EV Innovations Drive Momentum
One of the biggest contributors to MG's explosive growth is its refreshed and expanded model lineup. Recent updates to core models such as the MG 3 light hatch, MG ZS small SUV, and MG HS medium SUV have reignited consumer interest in familiar favourites. In parallel, the introduction of cutting-edge new models like:
- The all-electric MG 4
- The fuel-efficient MG 5 petrol sedan
- The performance-oriented Cyberster electric roadster
has positioned MG as a leader in affordable innovation, especially in the electric vehicle (EV) space.
Next Generation Expansion Plans: Entering New Segments
According to MG Motor Australia CEO Peter Ciao, the next phase of growth will see the brand enter new market segments with the introduction of several eagerly awaited models:
- MG QS – a seven-seat large SUV
- MG S5 EV – a stylish electric medium SUV (arriving May 2025)
- MG U9 – a dual-cab utility vehicle
- IM5 and IM6 – part of the premium IM Motors electric vehicle lineup
These new additions are expected to propel MG even further up the sales leaderboard, with targets of fifth place by 2027 and a top-three position by 2030.
“We have ambitious goals to be a top-three selling OEM by 2030, and growing our range is a key plank to achieve this goal,” says Mr. Ciao.
The Power of an Expanding Dealer Network
MG’s success isn’t just about great cars—it’s about strong customer support. The brand now boasts nearly 100 dealer sites nationwide, ensuring easy access to sales, servicing, and support from trusted locations across Australia.
Luxury On the Horizon: IM Motors
A major part of MG’s strategy includes the introduction of the luxury EV brand IM Motors. Think of it as MG’s version of Lexus—aimed at capturing more premium-minded buyers looking for performance, technology, and sustainability. Expect to see these sophisticated models join MG showrooms before the end of 2025.
2025 and Beyond: The MG Evolution Continues
MG Motor Australia’s remarkable story is far from over. With aggressive model expansion, tech-forward innovation, and an eye on both value and luxury, the brand is set to redefine what Australians expect from an affordable carmaker.
At dealerships across the country—including your local Tynan MG dealer—you’ll find a rapidly evolving lineup that’s not only impressively priced but also impressively prepared for the future.
Experience the MG Difference Today
Visit Tynan MG Sutherland to see why MG Motor Australia is the fastest-growing automotive brand in the country. Whether you're after a smart city hatch, a versatile family SUV, or the next big thing in electric mobility, MG has something for everyone—and it’s only going up from here.
Ensure you search the Tynan stock through our link here.
Credit: GoAuto.com.au