Chery Set to Launch Hybrid and Plug-in Hybrid SUVs in Australia

Chery’s growing lineup of family SUVs is about to become even more competitive with the introduction of hybrid and plug-in hybrid technology. In the next 18 months, Chery will bring hybrid powertrains to Australia, directly targeting the hybrid market leader, Toyota, while also competing with other brands like Hyundai and MG.

Expanding the Hybrid Lineup

Chery Australia’s Chief Operating Officer, Lucas Harris, has confirmed that several hybrid options will be available in 2025, but the specific models haven’t been named yet. It’s expected that the popular Omoda 5 and Tiggo 4 Pro will get ‘plugless’ hybrid (HEV) variants, while the larger Tiggo 7 Pro and Tiggo 8 Pro Max will receive plug-in hybrid (PHEV) options. These new hybrid models will offer Chery rivals to well-established names like the Toyota Corolla Cross, Hyundai Kona, and the Mitsubishi Outlander PHEV.

Affordable and Accessible Technology

One of Chery’s standout strategies is keeping the cost of its hybrids competitive. Harris emphasized that these new hybrid options won’t be “exorbitantly more” expensive than their petrol-only equivalents. By ensuring ample stock and affordable pricing, Chery aims to make hybrid and plug-in hybrid technology accessible to a wider audience.

Chery’s plug-in hybrid models, like the Tiggo 7 Pro and Tiggo 8 Pro, already available in China, will be fitted with a 1.5-litre turbocharged petrol engine paired with an electric motor. Together, they produce an impressive 240kW of power and 545Nm of torque, with a 100km electric-only range. These features will allow Chery to compete with rivals like the Mitsubishi Outlander PHEV, which offers a similar experience.

Adapting to Lifestyle Needs

Harris explained that a key to the success of Chery’s hybrid and PHEV vehicles will be educating customers about how these technologies can fit seamlessly into their daily lives. For example, with most Australians commuting less than 40km a day, many drivers could use their PHEV as a fully electric vehicle during the week, only relying on petrol for longer weekend trips.

Harris emphasized the practicality of PHEVs, saying, “You could run that car like an EV and use almost no fuel for months, but then for a weekend away, you don’t have to worry about charging stations.”

Future-Proofing with Hybrids

Chery’s hybrid expansion isn’t just about staying competitive; it’s also part of a broader strategy to meet Australia’s upcoming New Vehicle Efficiency Standard (NVES). This government regulation will require car manufacturers to meet specific CO2 emissions targets, and having a strong hybrid lineup will help Chery avoid fines while contributing to a cleaner automotive future.

Final Thoughts

Chery’s upcoming hybrid and PHEV models are set to shake up the Australian market. With a focus on affordability and practicality, Chery aims to position itself as a serious competitor in the growing hybrid segment. As Harris pointed out, the key will be making this advanced technology easy to understand and integrate into everyday life. Whether you’re commuting to work or embarking on a weekend getaway, Chery’s new hybrid SUVs promise to offer versatility and efficiency for the modern driver.